Link Building
Sponsored Links: How to Label Paid Links Correctly
Paid links are fine when they are labelled. Learn when a link counts as sponsored, how to add rel="sponsored" and how to disclose it to readers.
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Link Building
Dofollow vs Nofollow Links (and Sponsored and UGC)
Followed, nofollow, sponsored and ugc links each send Google a different signal. Here is what they mean, when to use each one and how to check them.
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